Apple May Offer Premium Bundle With HBO, Showtime, Starz
A premium bundle without the requirement of a basic cable package will make cutting cable that much easier.
According to reports, Apple is currently working towards offering consumers a “premium bundle” consisting of HBO, Showtime, and Starz. This would be huge since traditionally cable providers require you to have a basic bundle before the possibility of bundling.
As it stands, Apple sells HBO, Showtime and Starz at $15, $11 and $9 per month respectively and they are all accessible via App Store. As Apple is currently in the early stages of the process. But one can expect a “premium bundle discount” that will reduce the current price of 35$ a month down. (if paying for each channel individually)